LIFE BEYOND TIKTOK

Why you need a newsletter - now:

Social media is fickle. Algorithms shift, accounts get hacked, and shadow bans strike when you least expect them. TikTok could even disappear in January. But you know what’s constant? Email.

With nearly five billion users worldwide, email is your direct lifeline to your own audience; no gatekeepers, no surprises. Just you, your audience, and your own terms.

We’re not just talking about newsletters as spammy email blasts. Think of it as a remix of your greatest hits: your best Instagram Reels, YouTube hits, and social media trends, all served fresh in an inbox.

And here’s the best part: getting started is as simple as copy-paste.

With today’s free newsletter tools, embedding your existing content is effortless, no matter the platform. You’ve already created the magic, now just repurpose it.

The steps below take roughly forty seconds and will allow us to create a newsletter placeholder. Let’s forget about design for now, as our goal in this post is to create a destination for your social media followers, ideally sharing this placeholder on TikTok ASAP before the clock strikes January 20th.

LET’S GET STARTED

Stay connected in forty seconds.

Here’s how to create your newsletter placeholder:

1. Sign up for free: Use this link to create your placeholder. Just like TikTok, no credit card required.

For Creators, By Creators:

Clicking the beehiiv link above will take you to this landing page below, where you can create a free newsletter. beehiiv offers a free plan, the Launch Plan, which we will use.

The Launch Plan is free and it is all that we need for right now. We are not going to overcomplicate things, all we are doing is creating a newsletter placeholder.

After clicking, ‘Get Started with Launch,’ you will be redirected to a couple of screens, all of which you can skip.

One of those screens is this one below, where you can name your newsletter.

For now, include something simple like your name. If you cannot think of anything, you can skip this step and come back to it later.

SHARE YOUR PLACEHOLDER

You’re all set:

The next step? Spread the word. Your followers need to know how to find you.

Use the below messaging, or tailor it to your liking, on TikTok and other social media platforms.

TikTok Post:

Instagram Story

Threads/Bluesky/X

Create urgency:

Next steps?

DESIGN

We understand the urgency of wanting to get your followers subscribed to your newsletter, prior to a potential TikTok ban on January 20th.

Curations offers both packages and hourly rates for various budgets. Our goal at Curations is to always try and do the next right thing, however that looks.

Please explore more information on the design packages that we offer.

At Curations, we love curating the heart of brands on newsletters. Our current work includes our passion project, CuratedLA (beehiiv), Unfiltered Feeds (Substack, soon migrating to beehiiv), with a previous project in that of storytelling community for Greenville, South Carolina called ShareGVL (Substack).

Behind the scenes: designing CuratedLA, a good-vibe platform for Los Angeles: